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| American retailer Forever 21 could be fading out of existence. |
Controversial pop singer sues.
Another casualty of the Trump economy.
Fashion retailer Forever 21 is considering filing for bankruptcy to protect itself from total collapse.
The appeal retailer is geared towards teens and young adults has been exploring restructuring options, but as those run out, the company is thinking about.
The company is privately owned and has more than 800 stores in 57 countries. Retailers have been paring back their network of stores in recent years, Forever 21 was adding stores as recently as 2016. It still has as many stores it reported at that time.
The company did not comment to the junk food media about its possible demise.
However, we can.
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| Entertainer Ariana Grande is suing Forever 21 for using models that follow her mannerisms. |
Malls used to be the popular hangout for teens and young adults. Nowadays, with rules restricting teens and young adults from loitering, Trump's disastrous trade war and American spending habits swinging, companies like Forever 21 are struggling.
Bloomberg reported in June that some members of Forever 21 management had asked some of its landlords to take a stake in the company as a way of coming up with funds it needs.
Ariana Grande is also going for the neck. She is suing Forever 21 for using photos of her likeness without her permission.
The controversial pop singer said that the company and her formed a brief partnership. The deal fell through when the company "failed to pay the fair market value for a celebrity of Ms. Grande's stature."
Some of the models in Forever 21 have a similar likeness to the pop singer.
The company and Riley Rose are accused of "stealing" her image, "name, likeness and other intellectual property to promote their brands for free."
The company vehemently denies using Grande in their marketing campaign.
The singer wants $10 million in damages.
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