Toys "Я" Us Back For Now!

Will the holidays be good to the rebooted Toys R Us?

The price of toys have significantly increased. Most of those toys from Hasbro, Mattel, Bandai Namco, MacFarlane, MGA, LEGO and Spin Master are made in China.

More Americans are put less down for toys, electronics and housewares.

These damn tariffs and gas prices are driving Americans to cut back from shopping at their favorite retailers. 

President Donald J. Trump has a feud with China. He has a feud with Iran. He has a feud with Mexico. He has a feud with fucking Canada, our closest ally.

After 2018, Toys R Us were extinct in the United States. All the stores folded in that year.

The first Trump term folks.

Okay, under a new branding and smaller footprint. It will follow the Kay-Bee Toys format.

Kay-Bee went out business in 2009 and absorbed into Toys R Us.

The company is opening 120 new U.S. stores with its retail partner Go! Retail Group, in a major expansion timed to capitalize on the peak holiday toy shopping season.

Forbes reports that toy sales for the first half of this year were the strongest they’ve been in six year, according to research firm Circana, LLC, with total dollar sales up 17%. Average selling price was up 4%.

This all comes nearly a decade after Toys 'R' Us filed for bankruptcy and closed all of its U.S. stores. The company began opening smaller stores in 2019 and currently has 40 standalone stores.