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Joy Reid's show cancelled. |
The MSNBC program TheReidOut will be cancelled.
President Donald J. Trump claims another critic. A prominent Black woman who was unapologetic, fearless and competent.
Looks like DEI is becoming a villain in MAGAland.
Conservatives are happy to see her off the air. They were rooting for her to be off since 2020 when she was promoted to hosting primetime duties.
Many media personalities who often were in Trump’s way are being forced out.
It is a cowardly way of trying to appease him for interviews and bigger ratings.
Joy Reid may be out of MSNBC.
MSNBC declined to make executives available for comment. Puck previously reported on some of the aforementioned plans.
The moves come quickly after Rebecca Kutler, a former senior executive at CNN who is known for her facility in developing new talent and programming concepts, was named MSNBC’s new president. She takes the helm of the network as it faces unique challenges, including the pressures of working with the Trump White House and being spun off along with other NBCU cable networks into a new publicly-traded company. “Our jobs are hard on a normal day, and these are not normal times,” she told employees on the day that her new role was announced by Mark Lazarus, the NBCU executive who will lead the new spin-off.
Like other cable networks, MSNBC is facing significant business challenges. More of the viewers who settle in each evening to watch a few hours of commentary on MSNBC are migrating elsewhere. MSNBC is projected to shed approximately 10.5% of its subscribers between the end of 2023 and the end of 2025, according to estimates from Kagan, a market-research firm that is part of S&P Global Intelligence. Rivals Fox and CNN are seen experiencing similar erosions in that period. MSNBC could be left with an average of 61.3 million viewers at the end of 2025, compared with 68.5 million in 2023 — and this with an election year, an event that brings viewers back to news, between the two milestones.
Kutler has described plans to build an independent newsgathering apparatus for MSNBC, which will lose its ties to NBC News after the new company is formed. She wants to launch a separate MSNBC Washington bureau, and to add a new roster of international and domestic correspondents. She also wants to hire a new head of talent, a Washington bureau chief and a head of content strategy. Yet she has articulated a plan to hew close to the network’s progressive leanings, not trying to steer it to the center.
MSNBC has been working to bring viewers back after the results of the 2024 presidential election. Both MSNBC and CNN saw significant erosion following Donald Trump’s return to the White House and the national conversation, and both have unveiled programing shake-ups in recent weeks. At MSNBC, Rachel Maddow returned to hosting the 9 p.m. hour Monday through Friday, compared to the Monday-only schedule (with various special appearances) she has enjoyed in recent years. Since the inauguration, MSNBC’s overall viewership has surged in primetime and across the day, though its audience levels remain well below that of Fox.
Kutler helped create “The Weekend,” the show led by Sanders-Townsend, Melendez and Steele, which has run early Saturday and Sunday mornings. In its first year on air, the program has seen audience for its time slot improve noticeably in both overall viewership and among people between 25 and 54, the demographic most preferred by advertisers in news programs. Psaki, meanwhile, has been a favorite of MSNBC executives since the former Biden White House press secretary joined its Sunday lineup in March of 2023.
Kutler may have more changes in store, and has been looking at MSNBC’s daytime and weekend schedule as well. The network has yet to announce a formal replacement for Andrea Mitchell, the NBC News veteran who anchored a noon program for decades, and recently left. Staffers are curious whether the daytime anchors, who are affiliated with NBC News, will stay with MSNBC over the longer haul.
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