Friday, May 27, 2016

Spin Cycle!

The actors in this Chinese commercial were trying to be funny. Unfortunately it turned out to be racist.

There's a commercial that was posted on social media over the past year and now it's starting to get some major attention.

The commercial is for a Chinese washing detergent where a woman was being flirted with by a Black man. She gives him gum (detergent) and then shoves him into the washer. Then she sits on top of the washer and moments later a Chinese man comes out and gives her a wink.

The advertising reflects on the racial attitudes in China.

Obtained from Shanghaiist, the mindset is that Black people are considered dirty and disgusting.

As any foreigner who has ever lived in China can attest, attitudes regarding race and skin color are often quite different here from back home. Still even with prior experience, sometimes this country can leave you completely and utterly dumbfounded.
The woman sees a Chinese man in the washer.
Thanks to traditional beauty standards valuing white skin, many Chinese people have a well-established phobia of dark skin which unfortunately also breeds racist attitudes towards people of African descent, who are viewed by some a "dirty" simply because of the their skin tone.

Shanghaiist also notes that the advert is a "blatant ripoff" of an Italian advertising campaign which had the same overtones.

The commercial for Qiaobi became quickly viral and shared across the world.

It doesn't get any better! A woman who was born to a Chinese mother and an African American father was being ridiculed by Chinese people for being a "beast".

Lou Jing who is an opera singer who speaks fluent Mandarin. The woman face harsh criticism when she emerged as one of five finalists for Let's Go! Oriental Angel, an American Idol-style show.

Wondering how the Chinese people reacted to President Barack Obama and First Lady Michelle Obama.

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