Friday, May 09, 2014

Jet Magazine Goes Digital!


Legendary comic Bernie Mac was featured.
Johnson Publications, Inc. is about to end the longstanding pocket magazine. It's going to go to the online websites.

Jet is an American weekly marketed toward African-American readers, founded in 1951 by John H. Johnson of Johnson Publishing Company in Chicago, Illinois.

Initially billed as "The Weekly Negro News Magazine", Jet is notable for its role in chronicling the early days of the American Civil Rights movement from its earliest years, including coverage of the Emmett Till murder, the Montgomery Bus Boycott, and Martin Luther King, Jr.

In 2014, Johnson Publishing Company indicated that it would cease publishing Jet issues at the end of June, continuing solely as a digital magazine app.

Jet contains fashion and beauty tips, entertainment news, dating advice, political coverage, health tips, and diet guides, in addition to covering events such as fashion shows. The cover photo usually corresponds to the focus of the main story. Some examples of cover stories might be a celebrity's wedding, Mother's Day, or a recognition of the achievements of a notable African American. Many issues are given coverage to show the African-American community that if they want to reach a goal, they have to be willing to work for it. Jet also claims to give young female adults confidence and strength because the women featured therein are strong and successful without the help of a man.

Its sister magazine Ebony will continue to publish magazines.


1 comment:

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