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Monday, July 10, 2023

Threads Over 100 Million Sign Ups!

Threads has over 100 million users.

Elon Musk is very angry. The Twitter CEO is fuming over Mark Zuckerberg creating a serious threat to the social media platform.

Threads by Instagram has accomplishment a historical feat since its Thursday launch.

Over 100 million sign ups.

Twitter is on the decline. Musk placed limits on tweets, followers, charging for Tweetdeck, charging for verification and allowing extremists to reign hate online.

He fired 80% of Twitter's top staff. Now he is mad some had joined Meta and inspired Mark Zuckerberg to make a "Twitter Killer."

“Threads reached 100 million sign ups over the weekend. That’s mostly organic demand and we haven’t even turned on many promotions yet. Can’t believe it’s only been 5 days!” Meta CEO Mark Zuckerberg said in a post Monday.

Twitter appears to have taken a hit. Matthew Prince, CEO of Cloudflare, shared a screenshot to Twitter Sunday showing that traffic on the platform was “tanking.”

Engagement with Twitter has decrease since the limits. You literally see more porn, violent videos, propaganda and disinformation on Twitter. 

The booming growth on Threads is helped by the fact that it is tied to an existing social network, Meta’s Instagram. Users can sign up with their existing handles on Instagram and are able to retain some of their following as others sign up for the app.

Threads reached the 100 million milestone even faster than OpenAI’s generative chatbot ChatGPT, which surpassed 100 million monthly users in two months.

The app still has lots of room to grow, having not yet launched in Europe, where Mosseri said there is still some regulatory complexity to navigate. If Threads is able to retain its userbase, it could solidify its position as a real competitor for Twitter, which reported nearly 238 million monetizable daily active users in its last quarterly earnings report as public company last summer.

Twitter owner Elon Musk appears to have already shown some concern about Threads, as his longtime lawyer Alex Spiro wrote a letter to Meta accusing the company of “unlawful misappropriation” of trade secrets.

Musk and Zuckerberg were also taking shots at one another over the weekend, as Zuckerberg mocked Musk’s tweet style and Musk called Zuckerberg a derogatory name.

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